News: E-Commerce Development Firm, Unveils Website Makeover Contest
Tarzana, California - (Website Hosting Directory) - April 17, 2007 - E-commerce development company, ProjectThunder.com, Inc., debuts its first web site makeover promotion, in which the firm will upgrade one winner to a ProjectThunder .Net 2.0 e-commerce solution.
The deadline for submission is May 15 and the winner will be announced on the ProjectThunder web site on September 1, 2007. All submissions are 100% confidential. To qualify, contestants must have an existing e-commerce site that has at least 10 sales of their product per day. Calvin Luttrell, CEO of Project Thunder explained, ''There is nothing more frustrating than not having the capital to execute your e-commerce vision correctly. We're looking for passionate people with a winning e-commerce vision.''
Proposals should include a description of the web site, products, distributor relationships and marketing plan. First prize will be a free complete makeover of the existing e-commerce site. The best 10 entries will receive a comprehensive e-commerce analysis at no cost and a free copy of e-commerce unveiled the eBook behind many e-commerce success stories.
First place prize includes site graphical redesign, MediaChase eCF 4.0 (50 product) license software, SSL and one year of hosting on state of the art 64 bit .Net technology. The solution implementation includes unique template integration but does not include custom software development outside the scope of the intermediate plan. Solution is valued at $11,000 dollars.
An engineering company with business intellect, ProjectThunder, Inc. was founded in 2004 and is based in Tarzana, California. ProjectThunder is an e-commerce technology applications firm, offering web solutions through quality partnerships.
Posted by editor on Tuesday, April 17 @ 11:34:58 EDT (1235 reads)
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News: Web Hosting Provider, CrashJam.com, Upgrades EV SSL Certificates
Miami, Florida - (Website Hosting Directory) - April 16, 2007 - Web hosting provider, CrashJam.com, is offering new digital credentials that authenticate web site identities, through its Extended Validation SSL Certificates, available for immediate distribution.
The SSL Certificate, encrypting information via SSL technology and created to establish online business identities, are designed to enable secure connections and promote online consumer confidence. EV SSLs set a higher standard for secure and successful online businesses. Like Turbo SSL and High Assurance SSLs offered by CrashJam.com, the new EV SSL offers industry-leading 256-bit encryption technology.
The EV SSL vetting process involves verifying the applying organization’s identity and typically requires a letter from a representing attorney or accountant. While the new guidelines are strict, CrashJam.com EV SSL certificates can be issued within two to four hours after all required documentation is received.
When users access sites encrypted with EV SSLs using Internet Explorer® 7, the first browser to distinguish EV certificates, the site’s secure status is seen right away. The browser address bar turns green and displays the company name, along with the familiar https:// prefix and padlock icon. Other browsers will soon start distinguishing EV SSL also.
Posted by editor on Monday, April 16 @ 12:16:36 EDT (1750 reads)
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News: Web Hosting Edition Software, Upgraded for New Workstyle
Penang, Malaysia - (Website Hosting Directory) - April 16, 2007 - New developments have been added to the web hosting software application, oDesktop Web Hosting Edition, remodeled from its original oDesktop ASE (Application Service Edition), for better ease and convenience.
Several major upgrades have been incorporated, including the capability of being installed at the cPanel Add-On or via FTP of the hosting accounts, which is anticipated will greatly simplified and afford more control of multiple-user accounts to the User Administrator.
In addition, the new Web Group sharing function was designed to enable users within the same web host or even differing web hosts to share folders or files, or to collaborate on projects, engineered by Comdev Software, responsible for the One Admin series.
Bryan Gan, CEO of Comdev Software remarked, '''We came out with the Web Hosting Edition specifically to assist the web hosts in creating value with their current range of products and services. The current scenario on the web reflects the competitive nature of the web hosting business. There is heavy pressure on the pricing while the size of storage space offered rises non-proportionately. This has caused an adverse effect on the margins.''
Mr. Gan continued,
''It helps to overcome the problem of overselling hosting through fully utilizing and optimizing the web hosting space. This helps avoid space wastage, a common phenomenon in the web hosting industry. Customer retention and customer satisfaction will now be the prime mover to drive profit and growth in their business instead.''
oDesktop WHE was upgraded so that web hosts would be able to bundle the web desktop program with current storage space offered to the web hosting accounts. The idea is to encourage end users to increase the frequency of usage as well as the utilization of the storage space. This in return, creates customer loyalty as well as opening up opportunities for the web hosts to sell more server space, cross sell products and services, relieve pressure on the margins and at the same time have a sustainable competitive advantage over those who are utilizing the pricing platform as a means to maximize sales.
The built-in applications are designed to ensure that the end users will find plenty of uses for them and have fun at the same time. Currently, the 7 applications consist of oDrive, oPhoto, oMusic, oNetwork, oEmail, oNews and oGames. These applications allow the users to store their data files or photos remotely, so that they are always accessible from anywhere in the world without the need of having to carry the files with them physically. They could be shared or collaborated on, or even be attached in the usual manner with the emailing system. There is the RSS news feed to catch up with the news and event of the world, or they could just sit back and relax with the Flash games. The range of applications will be expanded in due course and end users could look forward to CRM and business applications in the near future.
Posted by editor on Monday, April 16 @ 12:07:40 EDT (1541 reads)
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News: Yahoo!, Google, MSN Challenges, Highlighted by Search Engine Panel
Columbus, Ohio - (Website Hosting Directory) - April 16, 2007 - The Search Engine Strategies event at the New York Hilton, recently showcased a web analytics presentations, discussing new challenges in getting retail website content listed in Google, MSN and Yahoo!, sharing elements to improve organic or natural visibility.
During the presentation ''Web Analytics and Measuring Success,'' President of Columbus-based Bizresearch, Laura Thieme, discussed the benefits and advancements in web analytics. Among the featured content of the session, were examples of how advanced web analytics and funnel path analysis were used to measure the effects of blogging or social media and its impact on organic rankings, search marketing campaign performance and bottom line profitability. She will also cover new information on key performance indicators and problems that can occur with web analytics data when ad campaigns are not properly tagged with tracking strings.
To counter increasing customer acquisition costs, retailers are realizing rapidly the necessity and benefits of using web analytics to track and measure the return on Internet marketing initiatives and their impact on profitability. It's also becoming increasingly important to quantify the value of organic versus paid search, Ms. Thieme is reported to have indicated.
Ms. Thieme explained,
''While costs for customer acquisition on the web are skyrocketing, search marketing is still one of the most cost effective forms of acquisition, with the average cost per customer being $8.50 compared to $70 for acquiring customers through direct mail. But, rising costs and increased competition are putting pressure on web marketers to increase their conversion rates, and that fuels a real need for web analytics to measure how the site and search marketing programs perform in achieving objectives like brand awareness, parity-plus positioning, and sales.''
To illustrate the point, Ms. Thieme cites a recent industry survey by the Search Engine Marketing Professionals Organization (SEMPO), statingn ''SEMPO's survey found that brand awareness was the primary objective of 62 percent of e-tailers' websites, and 60 percent of those surveyed also listed selling products as a key objective for their websites. But companies need help to determine what works, what doesn't work and why, and to measure more accurately their true return on ad spend.''
Also featured in the presentation, was a discussion on how to optimize database-driven e-commerce content at ''Fun with Dynamic Web Sites.'' Ms. Thieme reiterated, ''Retailers, marketers and webmasters must understand and apply the right strategies to index and rank their online stores in search engines. This workshop provides tips, tactics and best practices on how retailers can achieve the highest visibility and sales when establishing and promoting virtual stores.''
Now in its tenth year, Bizresearch provides search engine marketing services, including paid search (CPC), search engine optimization (SEO), web-based tracking and return on ad spend (ROAS) analysis for retailers, manufacturers and Fortune 500 companies. Bizresearch specializes in optimizing database driven websites for organic listings, complementary with paid search campaigns in Google, Yahoo and MSN, and shopping search engines such as Shopping.com and Froogle. Bizresearch tracks incoming traffic and resulting sales utilizing the industry's leading analytical tools to determine if ROAS is profitable. Bizresearch staff is Google Adwords and Yahoo! Ambassador certified.
Posted by editor on Monday, April 16 @ 11:54:55 EDT (1886 reads)
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News: Microsoft Powers Game Service for Showtime Networks
Las Vegas, Nevada - (Website Hosting Directory) - April 16, 2007 - It was revealed at the 2007 National Association of Broadcasters conference (NAB2007), that Microsoft Corp. will work with On Broadband Networks, to build a game service platform for broadband providers to launch in the third quarter of 2007.
Providing a wide range of software solutions and consulting services for On Broadband Networks LLC's new turnkey, private-label game download service, the new joint venture will involve Showtime Networks Inc. and game publisher Broadband Libraries.
On Broadband Networks will operate the service as a turnkey, fully integrated, private-label service targeting cable and DSL broadband providers. The service offers broadband providers the ability to drive triple play bundles and realize new revenue opportunities, while allowing them to create additional subscriber value that can help reduce customer churn and increase satisfaction and loyalty.
On Broadband Networks is a service for high-speed access providers that combines the transactional marketing and promotional programming expertise of Showtime Networks with the game industry experience of Broadband Libraries. Microsoft is providing a wide range of technology solutions and consulting services that form the foundation upon which On Broadband Networks can rapidly develop and deliver a powerful broadband games platform for high- speed access operators and their customers.
Peter von Schlossberg, Executive Vice President and General Manager for On Broadband Networks remarked, ''Microsoft has been instrumental in helping us execute on the vision we had for transforming the way games are distributed. We've been able to design and build the service in a fraction of the time and cost of other similar ventures, largely because of Microsoft's commitment to driving this effort forward.''
On Broadband Networks aims to exploit the ubiquity and high throughput of today's broadband infrastructure to evolve the way games are distributed. The service provides a client-based application that, when downloaded to a PC, allows the user to access a wide collection of full-feature games -- new game titles on the day of commercial release in brick-and-mortar retailers, as well as games that may have only a niche audience or that have lost retail shelf space to newer titles. Users have the option to purchase games they'd like to own, or can subscribe to a variety of game offerings supporting both online and offline gameplay.
Gabriele Di Piazza, Managing Director for Media and Entertainment in the Communications Sector at Microsoft explained, ''The convergence of the media and entertainment world with cable and telcos is creating exciting new business models and distribution channels. Our collaboration with On Broadband Networks highlights how media and entertainment companies can use technology to rapidly capitalize on new market opportunities that will enable them to differentiate themselves in a very competitive and dynamic environment.''
At the outset of the relationship, Microsoft Consulting Services (MCS) was engaged to build the initial technology architecture. MCS also provided software quality assurance and software development for the project. Among the Microsoft software solutions included as part of the game service platform and customer contact center are Microsoft Commerce Server 2007, Microsoft BizTalk Server 2006, Microsoft SQL Server 2005, Microsoft Live Communications Server, Microsoft Dynamics CRM and Windows Live Service Agents.
On Broadband Networks LLC offers a turnkey, fully integrated, private label game service for high speed access cable and DSL broadband providers, designed to deliver the next generation of interactive video game entertainment. On Broadband Networks is a joint venture between Showtime Networks Inc. and Broadband Libraries.
Founded in 1975, Microsoft (Nasdaq ''MSFT'') is a worldwide leader in software, services and solutions designed to help people and businesses accelerate. Microsoft, BizTalk, Microsoft Dynamics and Windows Live are trademarks of the Microsoft group of companies. The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
Posted by editor on Monday, April 16 @ 11:44:39 EDT (1377 reads)
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