News: Search Engine Strategies Conference & Expo, Features Video Optimization Expert
San Jose, California - (Website Hosting Directory) - August 19, 2008 - Search Engine Strategies (SES), recently featured Video Search Engine Optimization Expert, Gregory Markel, Founder and President of Infuse Creative.
The Video Search Marketing Pioneer, recently Spoke on Video Search Engine Optimization Marketing For YouTube and Google at the 2008 Search Engine Strategies Conference and Expo in San Jose.
The Founder President of Infuse Creative, shared his 13 years of search engine marketing expertise while focusing on Video Search Engine Optimization at the 2008 Search Engine Strategies Conference and Expo at the San Jose Convention Center.
During his session, Mr. Markel provided tips on how to choose the best keywords and tags for your videos, integrate call to actions within video, achieve organic search results for content, not only at YouTube but also within search engine results, integrate important social media and community ranking factors, and develop the best landing pages for video content to best engage and convert audiences. Through the distribution of videos to multiple video search engine sites, someone who is searching for content through search engines such as Google, Yahoo! Ask, and MSN will have multiple opportunities to find videos. In fact, with the Google search engine, video results might even rank higher than website results on that same topic. Additionally, video optimization can provide excellent brand reputation management results as well.
Infuse Creative provides search marketing services and technology to a diverse variety of clients including; Mazda, Gibson Musical Instruments, New Line Cinema, Warner Bros, Pacificare, The BBC, Ed Hardy, Led Zeppelin, CBS, FOX, The National Geographic Channel, Realty Executives International, Sony, Universal Vivendi, and many more.
Search Engine Strategies and The 2008 Search Engine Strategies Conference and Expo in San Jose features over 70 sessions that focus on teaching business's how to maximize their Search Engine Marketing (SEM) opportunities, including Search Engine Optimization (SEO) and Paid Search Advertising.
Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and its associated events series including Search Engine Strategies. The properties were acquired from Jupiter Media in 2005.
Incisive Media PLC is a specialist business information provider, based in the UK with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels--in print, in person and online. The company is listed on the London Stock Exchange (FTSE: INM).
Posted by editor on Tuesday, August 19 @ 11:04:17 EDT (504 reads)
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News: Web Hosting Provider, MochaHost.com, Presents Unlimited Websites and Bandwidth
San Jose, California - (Website Hosting Directory) - August 18, 2008 - Webhosting company, MochaHost.com, has initiated new upgrades of all of its shared hosting plans, with standard unlimited MySQL/FTP/Email accounts and unlimited subdomains and updated bandwidth and disk space.
The plans are offered to all new customers, and will be available to all existing customers for renewal. The new premium Mocha package offers support for unlimited sites as well as unlimited web traffic. The decision for the upgrade is due to the increased consumption of bandwidth of the current online market. Personal and small business clients will benefit from more traffic available for video/audio streaming, blogging, document management and e-mail, thus business and E-Commerce clients will enjoy additional resources in order to better serve their customers.
Other new features offered for all shared and reseller plans are the addition of RoundCube webmail interface and support advanced e-mail authentication such as DomainKeys and SPF support.
The new SoHo ($3.71/month) plan is now offered with 500 GB bandwidth, the mid size/E-commerce Business ($5.96/month) plan is upgraded to 5000 GB bandwidth and the Premium Mocha ($9.71/month) plan now offers unlimited monthly bandwidth.
MochaHost is located in the heart of Silicon Valley (San Jose, California); specializing in providing professional hosting, web design, E-commerce, and Internet promotion services. MochaHost's plans are designed to tailor to specific needs - from personal use/small businesses, to sophisticated E-commerce sites with higher requirements for bandwidth and disk space.
For more information about MochaHost, please visit: www.mochahost.com.
Posted by editor on Monday, August 18 @ 11:53:46 EDT (712 reads)
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News: E-Commerce Search Engine, TheFind.com, Launches Apple iPhone Application
Mountain View, California - (Website Hosting Directory) - August 18, 2008 - Search engine e-commerce firm, TheFind, has premiered a new location-aware, comprehensive shopping search engine, with online comparison and local price information, on a portable basis.
TheFind: Where to Shop, is an application designed to give consumers the ability to leverage its powerful shopping search capabilities and comprehensive local store data from anywhere, via the Apple iPhone.
Siva Kumar, co-founder and CEO of TheFind noted, ''Since TheFind was launched in November 2006, we've continually improved our ability to help consumers as the leading shopping search engine for lifestyle goods, known for our comprehensive search capabilities, to find and purchase products in local neighborhoods. The key design point of our iPhone application was to blur the lines between the desktop and the mobile phone, creating a rich shopping experience for consumers, with comprehensive information available at anytime, from any location.''
TheFind: Where to Shop bridges the gap between online research and offline purchases, enabling shoppers to compare products and pricing while out and about -- and ensuring that they find exactly what they're searching for, quickly and easily within their neighborhood. With a comprehensive index of more than 250 million products covering 200,000 store locations, TheFind's iPhone application aims to be the best resource for savvy shoppers.
A study done by a popular industry analyst firm earlier this year on consumer behaviors related to mobile commerce surveyed 2,000 consumers in the US and the UK. When asked what features were most important to consumers, the study found that checking prices ranked second after checking store locations, and ranked above other activities such as checking delivery status via mobile phone, and receiving promotions and discounts.
TheFind's search capabilities will enable shoppers using their iPhones to:
Carry online shopping research - product searches, prices, store locations and sales information - with them anywhere they go. Whether traveling for business or pleasure, consumers can make their shopping trips more intelligent, efficient and fun.
Quickly and easily determine which retail outlets selling the desired items are closest in proximity. For every search, TheFind: Where to Shop graphically maps the locations of local brick and mortar stores that carry the desired item. Consumers can use the map to determine which location is the closest to them, saving time, money and gas. The application provides street addresses and phone numbers for each store location. To further refine search results, consumers can search by store type (i.e. department stores, boutiques, etc.).
Check in-store availability. Through integration with inventory look up capabilities offered by NearbyNow and Krillion, TheFind's iPhone application enables shoppers to actually check the inventories of nearby stores to see if a particular item is in stock. Additionally, all listings for local retailers have phone numbers listed so the busy shopper can call to check in-stock status before venturing out.
Compare online and local pricing and obtain the very best deal. TheFind: Where to Shop puts a wealth of information at ones fingertips enabling a shopper at a store to assess prices from other local and online retailers. TheFind's application alerts shoppers to various considerations such as items on sale and driving distance of retail outlets, so they can make purchasing decisions based on their individual preferences and criteria. Integration of online prices and local store information helps consumers select the best of the available options.
Local search is one of the fastest growing areas of search engine technology, and integration with brick and mortar stores, and location-specific data to facilitate in-store purchases is viewed as the last mile in search. A recent study found that 72% of consumers agree that online search engines are valuable in terms of researching offline purchases, and with an increasing number of consumers researching products online, then either purchasing those products online or from local retailers.
Michael Boland, Senior Analyst, The Kelsey Group explained, ''The iPhone's location awareness, faster downloads, lower price, and easy access to applications finally create mainstream appeal for mobile local search. As these new standards permeate the market, a consumer use case will quickly grow around finding things to do and buy locally. This will be especially resonant in the area of local shopping, and finding out exactly what stores have what promotions and what products on the shelf, right now.''
TheFind: Where to Shop location aware application that enables users to search for products they want to buy and then simply view relevant stores on interactive maps pinpointing local retail locations (identified by store icons near their current physical locations (identified by a location icon. The location information is determined using GPS or other positioning methods of the iPhone platform. For more information, including a comparison on online prices and prices of stores in their area, the retailer's address, phone number, product availability, and users simply need to click the various search options of the application. Users can also check inventory availability and reserve an item for in-store pickup.
TheFind: Where to Shop has signed up 100 beta testers, who will begin testing the application this month. The application will go through Apple's approval process in August and will be available to consumers for download from the iTunes App Store immediately upon official approval. TheFind plans to release TheFind: Where to Shop for other popular mobile platforms with standard browsers, 3G and location services.
TheFind, Inc. offers a shopping search engine that delivers comprehensive, authentic and visually compelling results for products across the lifestyle goods category. TheFind.com family includes leading fashion shopping website Glimpse.com, which specifically caters to fashion-savvy shoppers searching for the latest trends and hottest apparel products, and TheFindGreen.com, which finds organic brands, green stores and environmentally-friendly products all in one place. From the most popular e-commerce sites to the most unique, hard-to-find brands, TheFind.com uniquely crawls the entire web to find more than 200 million products from more than 500,000 stores. By using its patent-pending ''product ranking'' technology, TheFind.com displays the best-selling products, styles, brands and stores for any shopping search right on the first page of results - saving consumers time and money.
For more information about TheFind, please visit: www.thefind.com.
Posted by editor on Monday, August 18 @ 11:45:54 EDT (583 reads)
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News: The Planet Web Hosting, Participates in Affiliate Summit East
Houston, Texas - (Website Hosting Directory) - August 15, 2008 - Privately held dedicated hosting company, The Planet, recently participated in the 2008 Affiliate Summit East, held at the Boston Seaport Hotel, showcasing its partner program during the Affiliate Meet Market.
James P. Treuting, Vice President of sales and operations at The Planet noted, ''At the request of our customers, we introduced our affiliate program seven months ago. We've seen outstanding success so far, which has led to enhancements including increases in affiliate commissions and a shortened payout-waiting period. At the conference, we expect to forge new partnerships, and we invite prospects to stop by our table to learn how they can make money simply by referring customers to The Planet.''
The Planet affiliate program provides a 100 percent commission to registered affiliates who refer new customers to the company. The one-time commission, based on the referred customer's total monthly recurring order value, is paid to affiliates 45 days after a new order is placed. There is no cap on the size of the order or the resulting commission paid.
The Affiliate Summit, held several times a year, offers an educational showcase for affiliates, vendors and merchants. The conference agenda includes sessions on affiliate marketing strategies, trends and best practices.
The Planet also participated in the Microsoft Worldwide Partner Conference, at the George R. Brown Convention Center in Houston, as a bronze-level sponsor, showcasing its hosting solutions and services.
Ultimately, The Planet endeavors to provide:
High levels of network capacity and speed to deliver peak performance
Instant scalability to handle even the largest spikes in network traffic
Parallel, redundant, multi-tiered network routing and switching architecture to assure reliability and stability
Multiple layer network security that prevents Delayed Denial of Service (DDOS) attacks from harming businesses
Knowledgeable experts with a passion for excellence and a commitment to operate the best networks in the business
The Microsoft Worldwide Partner Conference provides a wide range of valuable resources for its partners. The event enables companies to leverage their Microsoft investment by sharing in future business opportunities, participating in hands-on training, and networking with other
Microsoft teams and the extended partner community.
The Planet is the leading provider of On Demand IT Infrastructure solutions, hosting more than 22,000 small- and medium-size businesses and 6.7 million web sites worldwide. By offering the best choice of servers, software tools and world-class support, backed by state-of-the-art facilities and unmatched network connectivity, The Planet's goal is to help turn information technology into a powerful competitive advantage that enables customers to successfully grow businesses.
Posted by editor on Friday, August 15 @ 12:15:24 EDT (3974 reads)
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News: Search Engine, Answers.com, Reports Second Quarter Financials
New York, New York - (Website Hosting Directory) - August 15, 2008 - Search engine portal, Answers.com, reported unaudited financial results for its second quarter in 2008, with increased revenues of $3 million.
Robert S. Rosenschein, Chairman and CEO noted,''Revenues were $3.0 million, and we were pleased to beat the top end of our revenue guidance by $200,000. WikiAnswers continued its exciting growth, accounting for 50% of top-line revenue in Q2.''
Non-GAAP net loss was $342 thousand, which was $130 thousand better than the low end of original guidance. Robert Rosenschein, Chairman and CEO of Answers Corporation explained, ''The positive surprise for Q2 was our unique user-generated WikiAnswers site, which contributed $177,000 in Q2, up over 50% from Q1. It continues to flourish, and its dynamic content will become more of a centerpiece in our overall strategy and growth moving forward. Due to the recent search engine algorithm changes, we face new challenges in diversifying our traffic. First, we are right-sizing our organization, approximately 12% of our base payroll, with an eye toward returning to Non-GAAP profitability in Q4 of this year. Next, we aim to restore shareholder value and confidence and diversify and expand our traffic sources. Finally, we are committed to leveraging our direct ad sales talent, recruited in Q2, and expect it to bear fruit this year.''
Mr. Rosenschein added, ''The major event of Q2 was the strategic investment from Redpoint Ventures, a top-tier Silicon Valley venture capital investor, and we welcome Allen Beasley to our board. This investment validates our growth strategy and raises our cash balance to over $10 million. We will be focusing on maximizing traffic and revenue in Q4 and in 2009. We recently took two other important steps. The first was to shelve our direct ad sales efforts and place extra emphasis on building traffic and market share, monetizing that traffic with Google AdSense and other ad networks. This decision enables us to focus on the core competency of growing the WikiAnswers community and database. The second was the non-cash write-off of the Brainboost asset. We've made a strategic decision to focus our Q and A efforts on WikiAnswers, which has succeeded beyond our expectations. We are as excited and confident as ever about the company's short- and long-term prospects to lead the answer space.''
Q2 2008 Financial Results included:
Revenues were $3,003 thousand in Q2 2008, an increase of 7% compared to $2,810 thousand reported for the same period in 2007, and a decrease of 1% compared to the $3,031 thousand reported for Q1 2008.
WikiAnswers.com revenues were $1,500 thousand in Q2 2008, an increase of 27% compared to $1,185 thousand in Q1 2008.
Answers.com revenues were $1,485 thousand in Q2 2008, a decrease of 19% compared to $1,828 thousand in Q1 2008.
Adjusted EBITDA in Q2 2008, including a $90 thousand charge resulting from the winding down of our direct ad sales efforts, was negative $670 thousand, $364 thousand more than the negative $306 thousand of Adjusted EBITDA in Q2 2007, and $489 thousand more than the negative Adjusted EBITDA of $181 thousand in Q1 2008.
GAAP net loss in Q2 2008, including the write-off of the Brainboost Answers Engine in the amount of $3,138 thousand, was $4,619 thousand, an increase of $3,372 thousand compared to Q2 2007, and an increase of $952 thousand, compared to the GAAP net loss of $3,667 thousand in Q1 2008. GAAP net loss in Q1 2008 included $2,543 thousand of termination fees and write-off of costs relating to the terminated Lexico acquisition and abandoned follow-on offering. GAAP net loss per share in Q2 2008 was $0.59, compared to $0.16 in Q2 2007, and $0.47 in Q1 2008.
Answers Corporation operates Answers.com information portal, delivering comprehensive content on four million topics spanning health, finance, entertainment, business and more. Content includes over 180 licensed titles from leading publishers such as Houghton Mifflin Riverdeep Group PLC, Barron's, Encyclopedia Britannica, All Media Guide and others; original articles written by Answers.com's editorial team; community-contributed articles from Wikipedia; and user-generated questions and answers from Answers.com's industry-leading WikiAnswers (wiki.answers.com). Founded in 1999 by CEO Bob Rosenschein, Answers.com can be launched directly from within Internet Explorer 7, Firefox and Opera browsers, and its service is integrated into sites like Amazon.com's A9.com, The New York Public Libraries' homeworkNYC.org, The New York Times, CBSNews.com and others. Answers.com is also available for mobile devices at mobile.answers.com. For investment information, visit ir.answers.com. (answ-p).
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