Search Engine for Video, blinkx, Joins Utarget Advertising Network

San Francisco, California - (Website Hosting Directory) - October 11, 2007 - Video search engine, blinkx, has partnered with ad network Utarget, to incorporate advertising within its video content, for UK audiences.

Utarget will focus on monetising blinkx's video inventory including ITN News and ITN Celebrity. There is tremendous excitement and potential in online video advertising - eMarketer projects the US online video advertising market will grow from US$775 million this year to US$4.3 billion by 2011. Utarget launched the UK's first video advertising network, UtargetTV, in June 2006. It has grown the network to more than 125 sites and delivered 9.6 million video ads in August 2007 including major TV-advertiser brands such as Coke, Halifax, Shell and Smirnoff. blinkx, named this year as one of Time magazine's Best of the Web and a Business 2.0 Disruptor, is the world's largest video search engine with more than 14 million hours of searchable audio-visual content and has over 200 media partnerships in place.

Suranga Chandratillake, Founder and CEO of blinkx remarked, ''blinkx is leading the way in developing options for content owners to monetise and manage their output. Working with Utarget offers our partners the simplest way of getting in touch with the right advertisers.''

Phil Cooper, CEO of Utarget added, ''blinkx is easily the most advanced search engine for users to access video. Partnering with blinkx will offer our advertisers quality video inventory and a large, well-informed audience.''

Last month, the company reported that it has reached a new milestone with 14,000,000 hours of video, audio, viral and TV content and over 200 partnerships. Following a successful IPO on the London Stock Exchange (AiM) in May, blinkx announced a global partnership with digital entertainment services company RealNetworks, in which blinkx powers video search for the new RealPlayer 11. In recent months, the company also announced technology partnerships with search leader Ask.com and with Lycos MIX, a platform that lets users create video playlists. In addition, blinkx continues to be recognized for its technology and momentum. TIME.com selected blinkx.com as one of the 50 Best Websites for 2007 and Business XL Magazine recently named the company ''Rising Star of the Year.''

blinkx was also named a finalist in the ''Webware 100'' Awards by CNET Webware Editors and the Web 2.0 User Community. With more than 200 partners and fourteen million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.

blinkx (London AIM: BLNX) is a comprehensive video search engine, having indexed more than 14,000,000 hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx's founders set out to solve a significant challenge -- as TV and user-generated content on the web explode, keyword-based search technologies only scratch the surface. blinkx's patented search technologies listen to -- and even see -- the web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world's most frequented sites. blinkx is based in San Francisco and London.

To learn more, please visit: www.blinkx.com

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